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"In good times, people want to advertise; in bad times, they have to."Bruce Barton
"In good times, people want to advertise; in bad times, they have to."
Bruce Barton
BackGilania - logo restyling
CATEGORY: Graphics
YEAR: 2023
We have breathed new life into the Gilania logo, transforming it from a somewhat’ "plastered" classic to a fresh, modern icon that speaks today's language.
For over 20 years, Gilania has been committed to supporting large-scale retail trade operators and retailers who want to offer their customers quality, innovative and trendy products. Gilania consistently deals with the production, import and customization of textile products, home and fitness accessories.
The old logo, with its rigid lines and serif font, has given way to a soft, round and minimalist typography, which almost seems like an invitation to enter a more welcoming and dynamic world. The bright red stepped aside for an elegant, more versatile and sophisticated grey, perfect for getting noticed without screaming.
The result? A logo that breathes, that adapts agilely to every format and that tells the story of a brand that knows how to renew itself without losing its essence. Gilania now has a new face, ready to be recognized and loved in every context.
For over 20 years, Gilania has been committed to supporting large-scale retail trade operators and retailers who want to offer their customers quality, innovative and trendy products. Gilania consistently deals with the production, import and customization of textile products, home and fitness accessories.
The old logo, with its rigid lines and serif font, has given way to a soft, round and minimalist typography, which almost seems like an invitation to enter a more welcoming and dynamic world. The bright red stepped aside for an elegant, more versatile and sophisticated grey, perfect for getting noticed without screaming.
The result? A logo that breathes, that adapts agilely to every format and that tells the story of a brand that knows how to renew itself without losing its essence. Gilania now has a new face, ready to be recognized and loved in every context.
Do you like the way we worked?
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Gilania - logo restyling
CATEGORY: Graphics
YEAR: 2023
YEAR: 2023
We have breathed new life into the Gilania logo, transforming it from a somewhat’ "plastered" classic to a fresh, modern icon that speaks today's language.
For over 20 years, Gilania has been committed to supporting large-scale retail trade operators and retailers who want to offer their customers quality, innovative and trendy products. Gilania consistently deals with the production, import and customization of textile products, home and fitness accessories.
The old logo, with its rigid lines and serif font, has given way to a soft, round and minimalist typography, which almost seems like an invitation to enter a more welcoming and dynamic world. The bright red stepped aside for an elegant, more versatile and sophisticated grey, perfect for getting noticed without screaming.
The result? A logo that breathes, that adapts agilely to every format and that tells the story of a brand that knows how to renew itself without losing its essence. Gilania now has a new face, ready to be recognized and loved in every context.
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